Small business is the core fabric of local economies and job creation in Africa. During lockdown most businesses are greatly suffering from limited revenues and owners are home, many trying to continue their services remotely. At Bloom Impact we've adopted our service to help business owners while they are home - offering various FREE services through our App such as financial education & literacy to learn about better managing a business & financial health, digital bookkeeping to keep businesses well organised, and the ability to apply for working capital loans right through a smartphone without the need to travel outside. From the safety of home, business owners can apply for loans and we can process them digitally with our bank partners. They can also prepare their business by getting their bookkeeping in order, which will help their loan application strength in addition to tracking the profitability of their business. We've also launched a social media program to promote our customers' businesses, especially since some are able to operate lightly from home and need the promotion and sales. We continue to examine the needs of MSMEs where we operate in Ghana & Nigeria to explore potential new services we can develop to help them survive and pull through as stronger business owners.
Carol Caruso | CEO | Bloom Impact